
Transnationals and Governments
Robert Sugden, David Bailey, George Harte
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by Philip Cateora, Mary Gilly, John Graham
McGraw-Hill Education · 2010
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Published by McGraw-Hill Education in 2010, International Marketing by Philip Cateora, Mary Gilly & others runs to 742 pages.
Its main subjects are Internationales Marketing, International business enterprises, Export marketing and Literary collections.