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Cover of Marketing Strategy

Marketing Strategy

A Decision-Focused Approach

by Orville C. Walker, John W. Mullins

Irwin Professional Pub · 2013

₹22,588

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About this book

Published by Irwin Professional Pub in 2013, Marketing Strategy: A Decision-Focused Approach by Orville C. Walker & John W. Mullins runs to 368 pages.

The book deals with Marketing, Strategische planning and Management.

Book details

ISBN-13
9780078028946
ISBN-10
0078028949
Authors
Orville C. Walker, John W. Mullins
Published
2013
Edition
8
Pages
368
Language
English
Condition
New

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