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Packaging the Presidency

A History and Criticism of Presidential Campaign Advertising, 3rd Edition

by Kathleen Hall Jamieson

Oxford University Press

₹2,385

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From the publisher

Packaging the Presidency, third edition, is Jamieson's updated study of history of presidential campaign advertising. It offers an examination and criticism of every presidential election from 1952 to 1992.

Description supplied by the publisher.

Book details

ISBN-13
9780195089424
ISBN-10
0195089421
Author
Kathleen Hall Jamieson
Condition
New
Subject
Politics
See all