Creative Cost-Benefits Reinvention

Name: Creative Cost-Benefits Reinvention: How to Reverse Commoditization Hell in the Age of Customer Capitalism
Brand: Palgrave Macmillan
SKU: 9780230105300
Price: 3282.00 INR
Availability: InStock

How to Reverse Commoditization Hell in the Age of Customer Capitalism

by UNKNOWN

Palgrave Macmillan · 2011

₹3,282

Free delivery. Nothing extra to pay at checkout.

Delivery in 3–7 days to any serviceable pincode in India, with tracking.
Cash on delivery. Pay when the parcel reaches you.
15-day returns. See what qualifies.

About this book

Published by Palgrave Macmillan in 2011, Creative Cost-Benefits Reinvention: How to Reverse Commoditization Hell in the Age of Customer Capitalism by UNKNOWN runs to 174 pages.

The book deals with Marketing, Cost effectiveness, Consumer behavior and Value.