
Place Branding
R. Govers, F. Go
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Place Branding in the New Age of Innovation
by R. Govers, Frank M. Go
Palgrave Macmillan · 2010
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Published by Palgrave Macmillan in 2010, International Place Branding Yearbook 2010: Place Branding in the New Age of Innovation by R. Govers & Frank M.