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Cover of Positioning for Advantage

Positioning for Advantage

Techniques and Strategies to Grow Brand Value

by Kimberly A. Whitler

Columbia Business School Publishing · 2021

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About this book

Positioning for Advantage: Techniques and Strategies to Grow Brand Value is written by Kimberly A. Whitler. This edition from Columbia Business School Publishing (2021) has 264 pages.

The book deals with Economics.

Subjects

Book details

ISBN-13
9780231189002
ISBN-10
0231189001
Author
Kimberly A. Whitler
Published
2021
Pages
264
Language
English
Condition
New
See all