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Cover of Deep Data Analytics for New Product Development

Deep Data Analytics for New Product Development

by Paczkowski Walter R.

Routledge

₹4,342

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From the publisher

This book presents and develops the deep data analytics for providing the information needed for successful new product development. Deep Data Analytics for New Product Development has a simple theme: information about what customers need and want must be extracted from data to effectively guide new product decisions regarding concept development, design, pricing, and marketing. The benefits of reading this book are twofold.

Description supplied by the publisher.

Book details

ISBN-13
9780367077754
ISBN-10
0367077752
Author
Paczkowski Walter R.
Publisher
Routledge
Condition
New

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