Social Media Campaigning in Europe

Name: Social Media Campaigning in Europe
Brand: Routledge
SKU: 9780367185664
Price: 4721.00 INR
Availability: InStock

by Lilleker Darren G., Karolina Koc-Michalska, Ralph Negrine

Routledge

₹4,721

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From the publisher

Studies of election campaigns have shown an increased employment of websites, weblog tools, email, and social media by political campaigners, as well as the use of similar platforms by citizens to find information, communicate about elections or engage more generally in political issues. This comprehensive volume explores the ways in which social media is used on the one hand as a campaigning tool, and on the other, by local citizens.

Description supplied by the publisher.