Pictorial Metaphor in Advertising
Charles Forceville
₹4,273
Pictorial Metaphor in Advertising
Routledge · 1996
₹13,946
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About this book
Pictorial Metaphor in Advertising is written by Charles Forceville. This edition is published by Routledge (1996).
Topics covered include Symbolism in advertising, Pictures, Advertising layout and typography and Metaphor.
Book details
- ISBN-13
- 9780415128681
- ISBN-10
- 0415128684
- Author
- Charles Forceville
- Publisher
- Routledge
- Published
- 1996
- Edition
- 1
- Pages
- 233
- Language
- English
- Condition
- New
- Subject
- Art, Cinema & Photography
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