
Essentials of Corporate Communication
Cees B. M. Van Riel, Charles J. Fombrun
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Implementing Practices for Effective Reputation Management
by Cees B. M. Van Riel, Charles J. Fombrun
Routledge · 2007
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Published by Routledge in 2007, Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management by Cees B. M. Van Riel & Charles J. Fombrun runs to 306 pages.
The book deals with Business communication, Communication in management, Corporate image and Corporations.