Consuming Books

Name: Consuming Books: The Marketing and Consumption of Literature
Brand: Routledge
SKU: 9780415367677
Price: 4681.00 INR
Availability: InStock

The Marketing and Consumption of Literature

by Stephen Brown

Routledge

₹4,681

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From the publisher

The buying, selling, and writing of books is a colossal industry in which marketing looms large, yet there are very few books which deal with book marketing (how-to texts excepted) and fewer still on book consumption.

Description supplied by the publisher.