
Strategic Public Relations Management
Erica Weintraub Austin
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Planning and Managing Effective Communication Programs
by Erica Weintraub Austin, Bruce E. Pinkleton
Routledge · 2015
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Published by Routledge in 2015, Strategic Public Relations Management: Planning and Managing Effective Communication Programs by Erica Weintraub Austin & Bruce E.
Topics covered include Public relations, Management, Management of specific areas and Business & Economics.