School Commercialism

Name: School Commercialism: From Democratic Ideal to Market Commodity
Brand: Routledge
SKU: 9780415951319
Price: 4697.00 INR
Availability: InStock

From Democratic Ideal to Market Commodity

by Molnar Alex

Routledge

₹4,697

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From the publisher

Pizza Hut's Book It! program rewards students with pizza for meeting their reading goals. Toys R Us paid a Kansas school five dollars for each student who took its toy survey. Cisco Systems donated internet access to a California elementary school, asking in return for the school choir to sing the company's praises while wearing Cisco t-shirts. Kids today face a barrage of corporate messages in the classroom.

Description supplied by the publisher.