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The Essential Guide to New Media and Digital Marketing
by Kent Wertime, Ian Fenwick
John Wiley & Sons · 2008 · Hardcover
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Published by John Wiley & Sons in 2008, DigiMarketing: The Essential Guide to New Media and Digital Marketing by Kent Wertime & Ian Fenwick runs to 420 pages in hardcover.
The book deals with Marketing, Social media, Internet marketing and Strategic planning.