Creating Market Insight

Name: Creating Market Insight: How Firms Create Value from Market Understanding
Brand: John Wiley & Sons
SKU: 9780470986530
Price: 4115.00 INR
Availability: InStock

How Firms Create Value from Market Understanding

by Brian D. Smith, Paul Raspin

John Wiley & Sons · 2008

₹4,115

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About this book

Creating Market Insight: How Firms Create Value from Market Understanding by Brian D. Smith & Paul Raspin is a 332-page book published by John Wiley & Sons in 2008.

The book deals with Management, Marketing, Organizational effectiveness and Planning.