A New Pot of Gold

Name: A New Pot of Gold: Hollywood Under the Electronic Rainbow, 1980-1989 Volume 10
Brand: University of California Press
SKU: 9780520232662
Price: 5240.00 INR
Availability: InStock

Hollywood Under the Electronic Rainbow, 1980-1989 Volume 10

by Stephen Prince

University of California Press

₹5,240

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From the publisher

Facing an economic crisis in the 1980s, the Hollywood industry moved boldly to control the ancillary markets of videotape, video disk, pay-cable and pay-per-view, and the major studios found themselves targeted for acquisition by global media and communications companies. This volume examines the decade's transformation that took Hollywood from the production of theatrical film to media software.

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