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Cover of Rethinking Performance Measurement

Rethinking Performance Measurement

Beyond the Balanced Scorecard

by Marshall W. Meyer

Cambridge University Press

₹5,245

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From the publisher

Performance measurement remains a vexing problem for business firms and other kinds of organizations. The "balanced scorecard", widely touted as a solution to problems of performance measurement and strategic planning, has no strong basis in theory. Moreover, implementation of the "balanced scorecard" may create many more problems than it solves.

Description supplied by the publisher.

Book details

ISBN-13
9780521812436
ISBN-10
0521812437
Author
Marshall W. Meyer
Condition
New
See all