Switching Channels

Name: Switching Channels: Organization and Change in TV Broadcasting
Brand: Harvard University Press
SKU: 9780674018785
Price: 4946.00 INR
Availability: InStock

Organization and Change in TV Broadcasting

by Richard E. Caves

Harvard University Press

₹4,946

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From the publisher

Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores. In the past twenty-five years, the expansion of cable and satellite systems has transformed television.

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