
Raj
Gita Mehta
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Marketing the Mystic East
by Gita Mehta
Vintage Books · 1994
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Karma Cola: Marketing the Mystic East is written by Gita Mehta. This edition from Vintage Books (1994) has 193 pages. The work was first published in 1979.
The book deals with Civilization, Description and travel, Foreign Visitors and Gurus. Places discussed include India.