The Future of Football

Name: The Future of Football: Challenges for the Twenty-first Century
Brand: Routledge
SKU: 9780714681177
Price: 4397.00 INR
Availability: InStock

Challenges for the Twenty-first Century

by Jon Garland, Dominic Malcolm, Mike Rowe

Routledge

₹4,397

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From the publisher

World football has undergone unprecedented change over the past decade. On the field, the richest European clubs have retained their pre-eminence, but with multinational playing squads backed up by global marketing industries. Club ownership rests increasingly with impersonal shareholders, rather than local business figures. Domestic and international football competitions are being transformed by the financial power of the mass media.

Description supplied by the publisher.