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Cover of Social Media and Integrated Marketing Communication

Social Media and Integrated Marketing Communication

A Rhetorical Approach

by Jeanne M. Persuit

Lexington Books · 2013

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About this book

Social Media and Integrated Marketing Communication: A Rhetorical Approach is written by Jeanne M. Persuit. This edition is published by Lexington Books (2013).

Its main subjects are Communication in marketing, Social media, Communication and Marketing.

Book details

ISBN-13
9780739171134
ISBN-10
0739171135
Author
Jeanne M. Persuit
Publisher
Lexington Books
Published
2013
Edition
1
Language
English
Condition
New
Subject
Social Media & Digital Platforms