
Essentials of Marketing Communications
Jim Blythe
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A Practical Guide to International Business Communication
by Penny Carté
Kogan Page Publishers · 2008
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Published by Kogan Page Publishers in 2008, Bridging the Culture Gap: A Practical Guide to International Business Communication by Penny Carté is available as a new copy.
Topics covered include National characteristics, Business etiquette, Business communication and Intercultural communication.