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Cover of Mobile Marketing

Mobile Marketing

Achieving Competitive Advantage Through Wireless Technology

by Ben Salter, Alex Michael

Routledge · 2006

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About this book

Mobile Marketing: Achieving Competitive Advantage Through Wireless Technology is written by Ben Salter & Alex Michael. This edition from Routledge (2006) has 237 pages.

The book deals with Cellular telephone services industry, Internet marketing, Target marketing and Wireless communication systems.

Book details

ISBN-13
9780750667470
ISBN-10
0750667478
Authors
Ben Salter, Alex Michael
Publisher
Routledge
Published
2006
Edition
1
Pages
237
Language
English
Condition
New
See all