
Research Methodology in Strategy and Management
David J. Ketchen, Donald D. Bergh
₹5,375

by David J. Ketchen, Donald D. Bergh
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Research methods present the strategic management field with great opportunities and challenges. This first volume includes three types of chapters aimed at exploiting the opportunities and meeting the challenges. One group of chapters addresses broad issues of science, including the state of strategy research, issues surrounding the age of data, and how to build cumulative knowledge within the strategic management field.
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