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Cover of Advertising Account Planning

Advertising Account Planning

A Practical Guide

by Larry D. Kelley, Donald W. Jugenheimer

Routledge · 2006 · Hardcover

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About this book

Advertising Account Planning: A Practical Guide by Larry D. Kelley & Donald W. Jugenheimer is a 200-page hardcover edition published by Routledge in 2006.

Topics covered include Advertising campaigns, Management, Advertising and Business & Economics.

Book details

ISBN-13
9780765617293
ISBN-10
0765617293
Authors
Larry D. Kelley, Donald W. Jugenheimer
Publisher
Routledge
Published
2006
Edition
1
Binding
Hardcover
Pages
200
Language
English
Condition
New
See all