
A Family of No Prominence
Eugene Y. Park
₹4,544

The Birth of the Credit Card Market in Postcommunist Russia
by Alya Guseva
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Into the Red explores the emergence of a credit card market in post-Soviet Russia during the formative period from 1988 to 2007. In her analysis, Alya Guseva locates the dynamics of market building in the social structure, specifically the creative use of social networks.
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