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Cover of Measuring Psychological Responses To Media Messages

Measuring Psychological Responses To Media Messages

by Annie Lang

Routledge

₹4,837

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From the publisher

Characterized by its multi-level interdisciplinary character, communication has become a variable field -- one in which the level of analysis varies. This has had important ramifications for the study of communication because, to some extent, the questions one asks are determined by the methods one has available to answer them.

Description supplied by the publisher.

Book details

ISBN-13
9780805807172
ISBN-10
0805807179
Author
Annie Lang
Publisher
Routledge
Condition
New
See all