The Psychology of Entertainment Media

Name: The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion
Brand: Erlbaum Psych Press
SKU: 9780805846416
Price: 5627.00 INR
Availability: InStock

Blurring the Lines Between Entertainment and Persuasion

by L.J. Shrum

Erlbaum Psych Press · 2003 · Hardcover

₹5,627

Free delivery. Nothing extra to pay at checkout.

Same Day ShippingIn 3–5 days

15-Day ReturnEasy returns

Genuine BookPhysical copy only

Available Offers

🏷️Use code GIG9, pay ₹5,127 — save ₹500 (up to ₹500 off per order)
💵Cash on Delivery — pay when the parcel reaches you

About this book

Published by Erlbaum Psych Press in 2003, The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion by L.J.It belongs to the Advertising and consumer psychology series.

The book deals with Persuasion (Psychology), Subliminal advertising, Advertising and Mass media.