Choice and Preference in Media Use

Name: Choice and Preference in Media Use: Advances in Selective Exposure Theory and Research
Brand: Routledge
SKU: 9780805855159
Price: 13696.00 INR
Availability: InStock

Advances in Selective Exposure Theory and Research

by Silvia Knobloch-Westerwick

Routledge · 2014

₹13,696

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About this book

Choice and Preference in Media Use: Advances in Selective Exposure Theory and Research by Silvia Knobloch-Westerwick is a 454-page book published by Routledge in 2014.

Topics covered include Mass media, Psychological aspects, Audiences and Médias.