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Cover of Strategic Media Planning and Buying

Strategic Media Planning and Buying

Integration of Traditional and Digital Media

by Basant Rathore

Routledge India · 2024

₹20,252

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About this book

Strategic Media Planning and Buying: Integration of Traditional and Digital Media is written by Basant Rathore. This edition is published by Routledge India (2024).

Its main subjects are Commerce.

Book details

ISBN-13
9781032499826
ISBN-10
1032499826
Author
Basant Rathore
Publisher
Routledge India
Published
2024
Edition
1
Pages
420
Language
English
Condition
New
Subject
Commerce & Trade

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