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Cover of Measuring Marketing

Measuring Marketing

110+ Key Metrics Every Marketer Needs

by John A. Davis

John Wiley & Sons Inc · 2012 · Paperback

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About this book

Published by John Wiley & Sons Inc in 2012, Measuring Marketing: 110+ Key Metrics Every Marketer Needs by John A. Davis runs to 344 pages in paperback.

Its main subjects are Marketing and Business & economics.

Book details

ISBN-13
9781118153741
ISBN-10
111815374X
Author
John A. Davis
Published
2012
Edition
2
Binding
Paperback
Pages
344
Language
English
Condition
New
See all