The Marketing Pathfinder

Name: The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making
Brand: John Wiley & Sons Inc
SKU: 9781119961765
Price: 3464.00 INR
Availability: InStock

Key Concepts and Cases for Marketing Strategy and Decision Making

by David Stewart, Michael Saren

John Wiley & Sons Inc · 2014

₹3,464

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About this book

The Marketing Pathfinder: Key Concepts and Cases for Marketing Strategy and Decision Making is written by David Stewart & Michael Saren. This edition from John Wiley & Sons Inc (2014) has 262 pages.

The book deals with Marketing, Management and Strategic planning.