Marketing and the Customer Value Chain

Name: Marketing and the Customer Value Chain: Integrating Marketing and Supply Chain Management
Brand: Routledge
SKU: 9781138394476
Price: 15326.00 INR
Availability: InStock

Integrating Marketing and Supply Chain Management

by Konstantinos Vasileiou, Thomas Fotiadis, Aggeliki Konstantoglou, Dimitris Folinas

Routledge · 2022

₹15,326

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About this book

Its main subjects are Business logistics, Marketing, Logistique (Organisation) and Economics.

Book details

ISBN-13: 9781138394476
ISBN-10: 1138394475
Authors: Konstantinos Vasileiou, Thomas Fotiadis, Aggeliki Konstantoglou, Dimitris Folinas
Publisher: Routledge
Published: 2022
Edition: 1
Pages: 340
Language: English
Condition: New
Subject: Logistics & Supply Chain