The Dark Side of Marketing Communications

Name: The Dark Side of Marketing Communications: Critical Marketing Perspectives
Brand: Routledge
SKU: 9781138587120
Price: 15927.00 INR
Availability: InStock

Critical Marketing Perspectives

by Tim Hill, Pierre McDonagh

Routledge · 2020

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About this book

The Dark Side of Marketing Communications: Critical Marketing Perspectives is written by Tim Hill & Pierre McDonagh. This edition is published by Routledge (2020).

The book deals with Consumer behavior, Public relations, Communication and Marketing.