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Cover of Sports Sponsorship and Brand Development

Sports Sponsorship and Brand Development

The Subaru and Jaguar Stories

by M. Beck-burridge, J. Walton

Palgrave Macmillan · 2001

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About this book

Sports Sponsorship and Brand Development: The Subaru and Jaguar Stories by M. Beck-burridge & J.

About the author: Martin Beck-Burridge (born 1941).

Book details

ISBN-13
9781349425242
ISBN-10
1349425249
Authors
M. Beck-burridge, J. Walton
Publisher
Palgrave Macmillan
Author dates
Martin Beck-Burridge (born 1941)
Published
2001
Edition
Softcover reprint of the original 1st ed. 2001
Pages
196
Language
English
Condition
New
Subject
Business, Finance & Economics

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