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Cover of Consumer Casualties

Consumer Casualties

Exploring the Economics of Habit

by UNKNOWN

Palgrave Macmillan · 2014

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About this book

Published by Palgrave Macmillan in 2014, Consumer Casualties: Exploring the Economics of Habit by UNKNOWN runs to 184 pages.

Topics covered include Consumer behavior, Brand name products, Business ethics and Branding (Marketing).

Book details

ISBN-13
9781349481835
ISBN-10
1349481831
Author
UNKNOWN
Published
2014
Edition
1st ed. 2014
Pages
184
Language
English
Condition
New
Subject
Branding
See all