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Persuasive Advertising

Evidence-based Principles

by J. Armstrong

Palgrave Macmillan · 2010 · Paperback

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About this book

Persuasive Advertising: Evidence-based Principles is written by J. Armstrong. This paperback edition from Palgrave Macmillan (2010) has 388 pages.

Book details

ISBN-13
9781349511891
ISBN-10
1349511897
Author
J. Armstrong
Publisher
Palgrave Macmillan
Published
2010
Edition
Reprint
Binding
Paperback
Pages
388
Language
English
Condition
New
Subject
Business & Economics

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