Data Mining for Design and Marketing

Name: Data Mining for Design and Marketing
Brand: Chapman and Hall/CRC
SKU: 9781420070194
Price: 4517.00 INR
Availability: InStock

by Yukio Ohsawa, Katsutoshi Yada

Chapman and Hall/CRC

₹4,517

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From the publisher

Through the techniques of data mining, this book demonstrates how to effectively design business processes and develop competitive products and services. It discusses how data mining can identify valuable consumer patterns, which aid marketers and designe

Description supplied by the publisher.