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Cover of Choice-Based Conjoint Analysis

Choice-Based Conjoint Analysis

Models and Designs

by Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi

Chapman & Hall · 2010

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About this book

Published by Chapman & Hall in 2010, Choice-Based Conjoint Analysis: Models and Designs by Damaraju Raghavarao, James B. Wiley & others runs to 192 pages.

Its main subjects are Marketing, Conjoint analysis (Marketing), Consumers' preferences and Research.

Book details

ISBN-13
9781420099966
ISBN-10
1420099965
Authors
Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi
Published
2010
Edition
1
Pages
192
Language
English
Condition
New
Subject
Reference
See all