Reading Matter
Arthur Asa Berger
₹6,099
Ads, Fads, and Consumer Culture
Advertising's Impact on American Character and Society
Rowman & Littlefield Pub Inc · 2011
₹3,206
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About this book
The book deals with Popular culture, Consumer education and Advertising. Places discussed include United States.
About the author: Arthur Asa Berger (born 1933).
Book details
- ISBN-13
- 9781442206687
- ISBN-10
- 1442206683
- Author
- Arthur Asa Berger
- Publisher
- Rowman & Littlefield Pub Inc
- Author dates
- Arthur Asa Berger (born 1933)
- Published
- 2011
- Edition
- 4
- Pages
- 233
- Language
- English
- Condition
- New
- Subject
- Advertising
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