
The Public Relations of Everything
Robert E. Brown
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by Peter J. Danaher, John R. Rossiter
Springer Nature · 2012 · Paperback
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Published by Springer Nature in 2012, Advanced Media Planning by Peter J. Danaher & John R. Rossiter runs to 112 pages in paperback. The work was first published in 1998.
The book deals with Advertising media planning, Public relations and Advertising.