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Cover of International Marketing Strategy

International Marketing Strategy

Analysis, Development & Implementation

by Robin Lowe, Isobel Doole, Alexandra Kenyon

Cengage Learning EMEA · 2019

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About this book

International Marketing Strategy: Analysis, Development & Implementation is written by Robin Lowe, Isobel Doole & others. This edition from Cengage Learning EMEA (2019).

Topics covered include Export marketing, Management, Case studies and Internationale marketing.

Book details

ISBN-13
9781473758742
ISBN-10
1473758742
Authors
Robin Lowe, Isobel Doole, Alexandra Kenyon
Published
2019
Edition
8
Language
English
Condition
New
See all