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The Inside Story of How Coca-Cola Became the Best-Known Brand in the
Open Road Media · 2015
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Published by Open Road Media in 2015, Secret Formula: The Inside Story of How Coca-Cola Became the Best-Known Brand in the by Frederick Allen runs to 497 pages.
Its main subjects are Soft drink industry, Cola drinks, Coca-Cola Company and Marketing. Places discussed include United States.
About the author: Frederick Allen (born 1948).