The Brand Book

Name: The Brand Book: An Insider's Guide to Brand Building for Businesses and Organizations
Brand: Laurence King
SKU: 9781529420173
Price: 998.00 INR
Availability: InStock

An Insider's Guide to Brand Building for Businesses and Organizations

by Daryl Fielding

Laurence King

₹998

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New copy. Each book is ordered new from our distributor, Atlantic Books, after you place your order.
Delivery in 3–7 days to any serviceable pincode in India, with tracking.
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From the publisher

The Brand Book provides a straightforward and practical guide to the fundamentals of brands and branding, enabling anyone in business to create their own powerful brand. Entertainingly written in jargon-free language, the author draws on her experiences of creating new brand strategies across a wide range of categories.

Description supplied by the publisher.