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Cover of Implicit Measures of Attitudes

Implicit Measures of Attitudes

by Bernd Wittenbrink, Norbert Schwarz

Guilford Press

₹3,964

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From the publisher

Increasingly used in social and behavioral science research, implicit measures aim to assess attitudes that respondents may not be willing to report directly, or of which they may not even be aware. This timely book brings together leading investigators t

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Book details

ISBN-13
9781593854027
ISBN-10
1593854021
Authors
Bernd Wittenbrink, Norbert Schwarz
Condition
New
See all