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Cover of New Challenges to International Marketing

New Challenges to International Marketing

by Tamer Cavusgil, Rudolf R. Sinkovics, Pervez N. Ghauri

Emerald Group Publishing · 2009 · Hardcover

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About this book

New Challenges to International Marketing by Tamer Cavusgil, Rudolf R.The book is part of the Advances in International Marketing series.

Its main subjects are International Marketing, Methods, Internationalization and Export marketing. Places discussed include Manchester.

About the author: Pervez N. Ghauri (born 1948).

Book details

ISBN-13
9781848554689
ISBN-10
1848554680
Authors
Tamer Cavusgil, Rudolf R. Sinkovics, Pervez N. Ghauri
Publisher
Emerald Group Publishing
Author dates
Pervez N. Ghauri (born 1948)
Published
2009
Series
Advances in International Marketing
Binding
Hardcover
Language
English
Condition
New
Subject
Management & Leadership

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