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Cover of Content Everywhere

Content Everywhere

Strategy and Structure for Future-Ready Content

by Sara Wachter-Boettcher

Rosenfeld Media

₹4,468

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From the publisher

Care about content? Better copy isn't enough. As devices and channels multiply-and as users expect to relate, share, and shift information quickly--we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.

Description supplied by the publisher.

Book details

ISBN-13
9781933820873
ISBN-10
193382087X
Author
Sara Wachter-Boettcher
Condition
New
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