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Cover of The Roots and Uses of Marketing Knowledge

The Roots and Uses of Marketing Knowledge

A Critical Inquiry into the Theory and Practice of Marketing

by Terry Smith

De Gruyter · 2020

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About this book

The book deals with Commerce.

Book details

ISBN-13
9783110631142
ISBN-10
3110631148
Author
Terry Smith
Publisher
De Gruyter
Published
2020
Pages
235
Language
English
Condition
New
Subject
Commerce & Trade