
E-Logistik
Frank Straube
₹3,999

How Chinese and German Companies Enter Foreign Markets
by Frank Straube, Shihua Ma, Michael Bohn
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Over the past decades the world economy has reached an unprecedented level of global integration. As markets are being liberalised and trade barriers continuously being removed, companies are in an ongoing process of internationalisation. For the internationalisation of business activities, Global Logistics Systems play a significant role. Seven of the most important regions for internationalisation are covered by this survey.
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