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Cover of Public Relations in the Networked Publics

Public Relations in the Networked Publics

by Bayram Oğuz Aydin, Salih Gürbüz, Özlem Dugan

Peter Lang Gmbh, Internationaler Verlag Der W

₹5,810

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From the publisher

In terms of both public relations and advertising, organizations that use the opportunities of digital media might differentiate from others. This differentiation can provide advantages for organizations. However, there may be threats as well as the opportunities of the digital media. In this regard, it is tried to investigate how organizations benefit from digital media on the researches presented in this book.

Description supplied by the publisher.

Book details

ISBN-13
9783631803998
ISBN-10
3631803990
Authors
Bayram Oğuz Aydin, Salih Gürbüz, Özlem Dugan
Condition
New
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